I’ll start off by saying Happy New Year! 2017 has been all go so far. Watch out for the lowdown on the latest equipment changes as Ko joins PXG and how players welcomed in 2017.

 

 

Bubba Watson has gone into pink overload

Anyone who watches golf knows that Bubba loves to go a bit over the top! Well, he already has a pink driver and now he has added a pink ball to his entourage.

New Year, new ball! Pumped to tee it up with @Volvikgolf! #ChangeTheGame

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Jan 3, 2017 at 12:05pm PST

The world no.1o has signed a contract with the South Korean company, Volvik and will play the company’s ball in 2017.

The two-time Masters Champion previously played a Titleist Pro V1x, but he seems to absolutely love the Volvik S4 ball and why not, they’re wacky just like him!

Day joins Nike

“It comes down to the fun factor—how could you not want a coloured ball when you have a coloured driver,” Watson said.

PXG continue their sweep of LPGA players

Have you noticed the trend? Well if you look closely enough you will see that Parsons Xtreme Golf (PXG) has been working it’s way through the LPGA and signed a nice crop of talent.

The World no.1, Lydia Ko, is latest high-profile signing the American manufacturer has made. She makes up the trio of New Year players to join the team along with; US Open winner Brittany Lang, Christina Kim and Ryann O’Toole.

Fans would probably agree that this is a good move for the teenager who had a disappointing end to the 2016 season, but it seems she’s thrilled for a change Saying:

“It almost feels good because I’m like a rookie again, and I’m starting fresh,” Ko said. “To some extent, it’s going to be a good thing.”

The vibe coming from PXG seems to be big and positive especially after these signings, no wonder they’re focusing on the ladies tour it’s proving very popular and really increasing the hype over the clubs!

The PXG empire is now a force that will really push for results in 2017, especially when you see the big names they have. Alison Lee, Cristie Kerr, Gerina Piller, Sadena Parks and Beatriz Recari all started with the clubs.

Carly Booth goes for a different look in 2017

You could say that Carly Booth has gone full Rickie Fowler, but she’s completely owned her new apparel and equipment change with Puma.

Leaving Nike at the end of 2016, the two-time Ladies European Tour winner has joined the Puma/Cobra family and will showcase apparel footwear from the latest Puma range, whilst being a Cobra staffer from the start of the 2017 LET season.

Carly is a big personality and will have no problem joining Rickie Fowler, Lexi Thompson, Blair O’Neil and Bryson DeChambeau as part of the brand.

Mark Freeman, General Manager of Cobra Puma Golf UK and Ireland has commented on the move:

“Her love and dedication to fitness mirrors that of the Puma brand.”

And she has shown her intentions straight away by grinding in the off-season winter conditions.

 

Christmas 2016 was amazing

After a blockbuster 2016 for golf, it was about time Players took some time off to reflect on an amazing year. Once again they showed us how to holiday in style.

Ian Poulter celebrates on the slopes with his family.

Merry Christmas to you all. Have a wonderful Christmas from the Poulter family. ???❄️?

A post shared by Ian Poulter (@ianjamespoulter) on

Dec 24, 2016 at 7:04pm PST

Paula Creamer shows off her Dad and Uncle in front of a stunning Christmas tree.

Christmas with Dad and Uncle ❤️?????#dressingup #lookingsharp

A post shared by Paula Creamer Heath (@paulacreamer1) on

Dec 25, 2016 at 9:11pm PST

Brittany’s husband shows off his cooking skills